How to Stand Out in an AI-Driven Job Market | J.T. O'Donnell

How do you stand out in a job market shaped by AI, algorithms and hidden jobs? J.T. O'Donnell, founder and CEO of Work It Daily and founder of ProVoices, joins host Henry Clavo to share what she learned in recruiting and HR, and why professionals now need to document their knowledge so recruiters and AI tools can find them.

J.T. explains what makes a recruiter say yes instead of maybe, why she would kill the resume altogether, how most of the jobs people want will be permanently hidden, and how to trade your knowledge, not your time, for money.

Chapters

0:00 Cold open

0:12 Orlando Insights Podcast intro

0:52 Meet J.T. O'Donnell, Work It Daily

2:36 What recruiters know about hiring that most professionals don't

3:35 What turns a maybe into a yes when candidates look the same

6:59 Why the resume should go away: start a documentation streak

7:31 Hidden jobs and how recruiters will find you

8:09 ProVoices and the next generation of work

12:12 Getting on recruiters' radar with LinkedIn

14:29 Trading knowledge, not time, for money

17:02 Is knowledge monetization happening now?

19:11 What's next for J.T. and the shift away from SEO

22:18 Advice for 2026: lean into AI and document your knowledge

25:00 Outro

About the guest

J.T. O'Donnell is a career strategist, executive coach and talent development leader with more than 18 years of experience. As founder and CEO of Work It Daily, she built one of the largest private career coaching platforms in the world. In 2025 she launched ProVoices, a platform that helps professionals turn their corporate knowledge into scalable income streams.

Watch on YouTube: https://youtu.be/GvkfaDKsMxY

More episodes: https://orlandoinsightspodcast.com

Find J.T.: Work It Daily, ProVoices and LinkedIn (J.T. O'Donnell).

Host Henry Clavo on LinkedIn: https://www.linkedin.com/in/henryorlandoclavo/

The Orlando Insights Podcast is brought to you by Orlando Insight Group, data and AI advisory for CIOs and Chief Data Officers: AI Readiness Assessment, Data Governance & AI Foundations Sprint, and Fractional Chief Data & AI Officer. Book a free 30-minute AI readiness consult: https://calendar.app.google/xkJqUsFzrHAVkY4W7

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